Tag Archives: crisis managment

Warranty and Service Contract Industry Experts to Meet in Chicago

GWSCA LogoThe 2nd Annual Global Warranty and Service Contract Association Conference is coming to the Chicago Palmer House Hilton Hotel, September 16-18, 2015.

This year’s theme is “Knowledge:  The Profitable Advantage.”

Industry experts and thought leaders from the warranty and service contract business sectors will be there to share insight, analysis and recommendations for improving all aspects of warranty and service contract operations. Continue reading

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Filed under Best Practices, Service Contract, Warranty

GUEST POST: It’s Time to Stop Running from Recalls

GMHQ
GUEST BLOGGER: Jim Martinez, RightStoryGroup

On July 1, the New York Times carried a news analysis claiming that GM’s recent recalls threaten the company’s reputation. The same day, GM announced its best June sales figures since 2007.

Rising sales show that the biggest threat to GM’s corporate reputation isn’t recalls, but rather critics willing to irresponsibly forecast the company’s demise. Continue reading

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Filed under Best Practices, Customer Experience, PR & Branding, Risk Management

GUEST POST: Is Your Recall a Crisis? Only if you Handle it Wrong

flaming car
GUEST BLOGGER:  Jim Martinez, RightStoryGroup

What’s the worst thing that can happen to a car, truck or recreational vehicle company? Recall, right?

Not necessarily. Continue reading

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Filed under Best Practices, Customer Experience, PR & Branding, Risk Management